The Client is Truly King & Opinion Former
Test.net is the pioneer for a new generation of product testing and consumer advice which makes every test.net user an opinion former. In 2015, we will be working on gathering consumer knowledge and feedback in the test.net community. Hence, a collective intelligence will be created that urges providers to rethink and to take into account aspects of sustainability. At present, consumers are less and less interested in still acceptable product testing and test seals due to lacking alternatives.
Consumers that utilize test.net to make purchase decisions on the basis of actual characteristics and who additionally create their own relevant contents can achieve a lot:
A Wikipedia of Goods
Through the collection and the statistical evaluation of product information on the one hand and through customer feedback on the other a sort of Wikipedia for product is created. Here consumers help others finding the right product.
A Remaining Value List for Products
The test.net approach enables a sort of remaining value list for products and services. The list that was firstly published in 1957 shows the remaining value of used automobiles. In the test.net version, it will present the actual user value of a product, for instance, it will show a smartphone’s value after three years. Therewith, it offers consumers an important purchase criterion.
What consumers criticize
Stifing Warentest tests can take up to 3 months. Thus, the products of the evaluated variant are oftentimes not for sale anymore.
Test results that represent the technical assets in costly test labs instead of real day to day situations and personal, human experiences.
Fee-based test reports.
Products and test winners that advertise old test results.
Test seals that merely function as eyecatcher and advertising since evaluation concepts are missing.
Online purchase assistance that solely publish lists of links to different tests and evaluations.
Product tests & product comparison that show Google-optimized texts (SEO content) as objective test reports and independent expert evaluation.